KALRA, Hitika. Data-Driven Entrepreneurship: Exploring People Analytics in Delhi SME Startups . International Journal of Convergent Research, Gurugram, India, v. 1, n. 1 | July - December, 2024. Disponível em: https://ijcres.in/index.php/ijcr/article/view/23. Acesso em: 22 aug. 2025.